Copy that captures hearts

Are you struggling to find the perfect words?

Let’s face it: writing great words can be a mammoth task—especially if you struggle with words, or you’re writing about something close to your heart.

Well, have no fear—because your friendly neighbourhood word nerd is here!

I’m Zoe Simmons

An award-winning Melbourne SEO Copywriter, Journalist, Editor, Author and SEO specialist

As an experienced journalist, I understand how to write powerful, impactful copy.

You know the kind.

It’s the kind of copy that touches your heart, tingles your toes and makes your soul sing.

With almost a decade of writing experience and by-lines with major publishers around the world—like News.com.au, the Daily Mail, Mamamia, Kidspot, the Sydney Morning Herald, 9Honey, the New York Post, New Idea and That’s Life magazines—I know how to captivate an audience through the raw power of storytelling.

Helping people is my passion. So if you’re after a Melbourne SEO copywriter, journalist or editor to help you get the words you need, I’ve got your back.

Close-up photo of Zoe Simmons of Melbourne. Zoe has long pink hair and is wearing lipstick. She has purple nail polish on her hand which she's holding near her left cheek.

Everyone has a story—and I can help you tell yours.

My services

Website copywriting

Nail your website copy and wow your customers with the perfect words.


SEO copywriting

Get your content noticed online and please the Google Overlords.


Press releases

Because who better to craft a press release than a media expert?

Professional biographical profiles

Captivate readers and show your expertise.

Blogs and articles

Use the power of words and shareable content to make your readers feel.


Editing and proofreading

For when your words need a little sprucing and perfecting.

Product descriptions

Take your readers on a journey with my SEO-optimised product descriptions.

Email marketing

Clear and clever email marketing to connect and convert.


And anything else you might require

If it’s word-related, I can help. And I’ve got your back.

If you’re looking for a copywriter who cares about your project as much as you do, get in touch today.

Check out some of the other cool brands I’ve worked with

(just to name a few)

Logo for the news.com.au website. Zoe Simmons has written several journalistic pieces for them.

Love and testimonials from clients

I engaged Zoe to work on my new start up brand. I’d been following her work for a while and have always been impressed with her storytelling. I cannot speak highly enough of Zoe’s work! If you’re looking for someone who goes above and beyond writing copy, she is your girl! She will make clever and strategic writing choices to make your business meet its goal. She’s not your plain Jane copywriter. She’s efficient, and understands SEO and will weave that in seamlessly, too. Zoe took my very scientific, technical and dull copy, and made it so much more sellable, relatable and readable.

Shirley Be

Youthphoria Beauty

I’m the commissioning editor for News Corp’s women’s network, and I have commissioned a number of stories through Zoe over the past few years. Not only is Zoe an incredibly skilled writer, she is also sensitive, compassionate and creative, and always files before deadline. She’s a true joy to work with. Some of my most memorable commissions have been through Zoe, and I always know that a story is in good hands when Zoe is at the helm. I would unreservedly recommend her for all your writing and copywriting needs.

Bek Day

Commissioning Editor, Kidspot and Whimn

Zoe is not only a brilliant writer and researcher, she is a pure pleasure to collaborate with. I regard Zoe as the future of journalism for her high ethical standards. She is a topnotch professional who truly cares about the work she produces. Zoe is destined to make a positive and powerful impact in the journalism world, and I feel so lucky to be working with her as she continues on her writing, editing and publishing journey.

Kathy Devine

Author, Kathy Divine

My latest blogs

Share This